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Steve Watts

Blog Author

Steve Watts

Co-Founder, Totely

Brand Strategist, Product Builder, and Storage Systems Thinker

San Clemente, CA

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About

About Steve Watts

Steve Watts is the co-founder of Totely and a brand strategist, creative director, and product builder with more than 15 years of experience bringing consumer products from idea to launch. His background spans product design, ecommerce, packaging, storytelling, digital marketing, and operational systems. Through Totely, Steve writes about practical home storage, searchable organization, home inventory, moving systems, seasonal storage, and the everyday problem of knowing what is inside every tote without opening it.

Expertise

  • Home storage systems
  • Searchable organization
  • Home inventory
  • Product design
  • Ecommerce
  • Brand strategy
  • Moving and seasonal storage
  • Practical household systems

Articles

Posts by Steve Watts

17 articles on searchable storage, home inventory, and practical household organization.

Numbered storage totes on shelves with yellow number labels and a phone
Storage Labels

May 25, 2026 · 12 min read

Storage Tote Labels That Work

Simple numbers on the outside, photos and search on the inside—so tote labels still work when Christmas batteries land in the camping bin.

storage labelstote organization
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Numbered seasonal storage bins under a bed and in a closet
Seasonal Storage

May 5, 2026 · 14 min read

Seasonal Storage Ideas for Small Homes

Rotate seasonal gear across under-bed bins, closet zones, and ottomans—not one giant mystery bin—so small homes stay searchable when seasons change.

seasonal storagesmall spacesrenters
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