About Totely

We’re building Totely because storage should not depend on memory.

Totely started with a simple frustration: putting things away should not mean losing them. We’re building a more searchable way to manage the totes, boxes, bins, shelves, and storage corners every household lives with.

Why we’re building this

Organization that still works months later

Most storage systems look organized from the outside but become hard to use later. A tote gets labeled, contents change, seasons pass, someone moves something, and suddenly the thing you know you own is somewhere in the garage, attic, closet, or storage unit. Totely exists to make that everyday problem easier.

Meet the founders

The people building Totely

  • Steve Watts, co-founder of Totely

    Steve Watts

    Chief Finder of Things

    Steve leads the vision, brand, and creative direction for Totely. The original idea came from a very real belief that storage should be organized enough to use, not just tidy enough to ignore.

    Part creative lead, part storage-system obsessive, part person who really does want to know which tote the Christmas lights are in.

    San Clemente, CA

  • Nick Stephan, co-founder of Totely

    Nick Stephan

    Head of AI & Product Wizardry

    Nick leads AI and product thinking for Totely, turning the messy reality of household storage into something more searchable, visual, and useful.

    The tech brain behind making “I know it’s somewhere” turn into “Tote 4, garage shelf, found.”

    San Francisco, CA

  • Ben Stallsworth, co-founder of Totely

    Ben Stallsworth

    Systems Guy for the Stuff You Swore You’d Remember

    Ben brings deep product and systems experience, including his Oracle background, to help make Totely practical, scalable, and simple enough for real homes.

    He thinks in workflows, structure, and the kind of clean product logic that keeps a storage app from becoming another digital junk drawer.

    San Clemente, CA

What we believe

Principles we build around

  • Storage should be findable, not just tidy.
  • Starting with one tote is enough.
  • Photos beat memory.
  • A simple number can be smarter than a long label.
  • The best system is one a household can actually maintain.

Help us build the end of mystery bins.

Join early access and help shape the storage system we wish already existed.